
Industry Pestel
1. Size & Scope of the Sector
2.
Sector Vocational Profile
| National Certificate in contact centre management |
Contact Centre management |
| National Diploma in customer management |
Customer Management |
3. Skills Demand
| Legislators, senior officials and Managers |
Leadership, communication, Interpersonal, Computer skills, Customer care, Service Excellence; Customer Support, LRA, BCEA, Skills Development, Management Development Programmes |
| Legislators, senior officials and Managers |
Coaching and mentoring |
| Professionals |
Assist in Research, Analysis and Statistics |
| Technicians and associated professionals |
Knowledge of Software, Hardware and Network peripherals develop user friendly tools |
| Technicians and associated professionals |
Design and implementation of software |
| Clerk |
Computer Skills, Administration, workplace discipline, customer care, business ethics |
| Clerk |
Telephone Etiquette, Interpersonal Skills, Customer Care, Computer Skills, Communication Skills, Business ethics, |
| Service and sales workers |
Accent neutralization, financial control, computer skills, budgeting, telemarketing, time management, business ethics, workplace discipline, customer service |
| Elementary Occupations |
Service Excellence, Workplace discipline |
| Elementary Occupations |
Customer care, service excellence, Workplace discipline |
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4. Skills Supply
| Contact Centre Managers |
Matriculants / Formal |
| Contact Centre Supervisors |
Vocational / FET and Formal (Tertiary) |
| Contact Centre Team Leaders |
Formal / Tertiary |
| Accountants |
Formal / Tertiary Education |
| Legal Advisors |
Formal / Tertiary Education |
| Statisticians / Analysts |
Formal / Tertiary Education |
| Admin. Staff |
Vocational / FET |
| Receptionists |
Vocational / FET |
| Secretaries |
Vocational / FET |
| Schedulers |
Vocational / FET |
| Call Centre Agents |
Matriculants / FET / Vocational |
| Cleaners, tea makers |
School leavers |
5. Scarce & Critiical Skills
| Senior Management |
Interpersonal Skills, Teamwork, Problem Solving, Leadership, |
| Accountants |
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| Legal Advisor |
Learnerships, Short Courses, Workshops |
| Statistician / Analysts |
Special Programme |
| HR Personnel |
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| Receptionist |
Computer Skills |
| Secretaries |
Telephone and Computer skills |
| Schedulers |
Time Management, Communication Skills, Computer skills |
| Call centers, Help desk, Client services, Credit analysts |
Communication Skills, Telephone Etiquette, Conflict Handling, Problem Solving, Customer Care, Computer |
6. Sector Contribution to ASGISA
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| Infrastructure Investments |
Align with strategic developments in the country to address the skills shortages in the services sector to support the infrastructure investments. |
| Sector Strategies |
To be in line with ASGISA targets and the focus should be multi-sectorial (Inclusion of other SETAs as well) i.e. bank, I-SETT, etc. |
| Education and Skills development |
Enhancement of Skills at different levels for the emerging BPO&O Sector. Development has to be focused and directed at both entry and management level. Preparatory work and training has to done so as to be able to supply demanded skills. Aligned with NSDS. Focus on both critical and scarce skills. |
| Eliminating the second economy |
A definite focus especially with the inclusions of the BPO and off shoring. |
| Macro Economic issues |
Poverty alleviation, Job creation and economic and social development in the EC. |
| Governance and Institutional Interventions |
Alignment of curricula to the skills development changes. Elimination of the bureaucracy in the skills development processes. |
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